Handled Hip-Hop/R&B coverage for Billboard — including Kendrick Lamar vs. Drake
Handled Hip-Hop/R&B coverage for Billboard. Created explainer videos for TikTok
Built the social rollout Billboard's Women In Music 2024 event
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Created new Pinterest boards for Billboard's audience on the platform
Launched Sofar's TikTok channel to establish brand's presence on the platform
follower growth
SoundCloud | 11 Ounces SoundCloud's docu-series 'SCENES' — it was named a Platinum winner in the 2022 AVA Digital Awards.
SoundCloud Player One | 11 Ounces SoundCloud kicked off the new year with a big first. SoundCloud Player One was their first ever virtual gaming tournament. A three hour Fortnite event live streamed on Twitch featuring 8 rising artists in a Battle R
Amazon Prime Video's Holiday Blitz | 11 Ounces During the 2020 holiday season, worked with Amazon Prime Video to create a week worth of content that would support and lead up to their exclusive NFL game broadcast.
SoundCloud | 11 Ounces Each month, 'Cloud Bar' bought educational discussions to Twitch about important topics within the music industry.
SoundCloud | 11 Ounces 'Link & Build' was an interactive show where The Masked Gorilla listened to fan submissions and reviewed their songs live on-air.
SoundCloud | 11 Ounces 'Fast Track' - Biweekly show where producers showed their creative process by making a brand new beat from scratch. Viewers were able to follow along and have their production questions asked live during the show.
SoundCloud | 11 Ounces 'Studio Sessions' - Biweekly program brought DJ sets from global music acts to share newly discovered songs and talent. Including residencies from Soulection's Joe Kay, NTS Radio, and more.
SoundCloud | 11 Ounces 'Fresh Pressed' - Weekly show every Monday on Twitch featured interviews with the latest rising talents in music.
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